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Here is a silly idea. Tired of leads being oversold? Regulate lead sellers and pay the right price for the leads. How you ask? First, get over the whole transparency argument and put that topic to bed, finally. I know I am tired of talking about...
Okay, I feel a little better. Some of you are still out there and even spent a few minutes telling us what you have been up to. Thank you. But it brought up a big problem that has been building over the last 6 months and that came to a head...
While I certainly applaud the ingenuity of using eBay, I have to admit that I got a little chuckle out of a business being listed currently on eBay. You can see the actual post here. Established Mortgage Lead Business & Website for Sale The...
I hope you all enjoyed your 3 day weekend and all took at least a few minutes to remember all the brave soldiers that have died for our country and others around the world. Lets get back to the playoffs. Before I called it a day on Friday I...
Its a rap on the KeyLeads and iLeads playoff and KeyLeads pulls out the win with 57 votes. Voting seemed quite normal and no shenanigans occurred. It was a fair fight that saw a consistent flow of votes throughout the day for KeyLeads. KeyLeads...
Round 3 has now come to an end and was full of drama. As you can see there was a huge amount of votes for both Bills.com and LeadPoint, but not very few were unique voters. I am alright to some extent with mulitple voting but when one person...
Playoff #2 is now complete and QuinStreet was able to fight off a late charge by Adchemy to pull out the win. QuinStreet will now go on to face LowerMyBills in the next round. Next up we have the lead exchange, LeadPoint up against boutique...
It’s official you can pencil in the results from the first round playoff between LowerMyBills and NexTag. LowerMyBills took out NexTag 45 votes to 31 and will move on to the next round. For this next playoff I would love to get some of...
In the spirit of the NBA playoffs and a to have a little fun I am going to be hosting the First Annual Lead Provider Playoffs. What are these playoffs I speak of?? The lead provider playoffs will be a bracket style playoff between the top lead...
This is one of the biggest mistakes I see lead buyers making with their leads. An Internet leads, if generated with any level of integrity, is not a cold call. It is an initiated, hand waver! Think about what a quality Internet consumer lead...
It’s definitely that time of year again. The NFL is drawing close to an end and my baseball stats sheets and forecasters are arriving in the mail–that’s right Fantasy Baseball is in the air! This time of year gets me all excited...
Rumorville has been pumping out some interesting news this week. One that stands out the most and has a higher likelihood of being true is the one involving Adchemy and a few ex-Quicken employees. Word flying around the industry is that recently...
Welcome to 2008! Time to reassess all your assumptions and set blockbusting goals for the New Year. I am guessing, if you are visiting Lead Critic to start your year, that smarter lead buying and higher lead conversion rates are centerpieces...
Many of you spend a fair amount of your life online these days. You use email daily at work and with friends and family. You are probably doing a good bit of this year’s Christmas shopping online. And, you have probably, long ago, discontinued...
Bill Rice of Kaleidico comes out of the wood work to call out potential scammers of the Lead MarketWatch Widget. He puts out a pretty stiff warning to anyone who is thinking of ways to game the widget. Here is the warning: If you are willing...
It is complete, I will be joining the Zipsearch! team! To say the least, I am excited for a couple of reasons. First, to join such a solid team that has so much potential. The Zipsearch! team has been consistently generating quality leads for...
Patents are becoming crazy these days and the thought that some people will actually try to back them up with a law suit. AutoBytel of Irvine CA, recently file a patent suit against Insweb, LeadPoint Inc, Internet Brands Inc, and Auto Internet...
Adteractive, admitting to no wrongdoing, settles with the FTC over questionable incentive-based lead generation. According to MediaPost Publications the inquiry by the FTC focused on Adteractive’s use of “free” incentive language...
It was announced today that the rumors were true that DoublePositive was actively looking for funding. The company scored $4 million to boost their client acquisition and marketing efforts. “We are very excited to be a part of the impressive...
There have been a few additions to the Quinstreet team that are worth mentioning. As I have stated in the past I think it is important for lead buyers to watch the movement of employees in the lead industry, especially the sales reps. The reps...
