Sometimes I feel the true players in our space could all fit in my small living room. If you have been on the advertisers side of the table and either bought leads or tried to run an affiliate offer you quickly find out that the leads are either brokered or the traffic ends up coming from the same sources. The ever growing quest for volume in some verticals as lead us to this point in the road.

Continue Reading

PerformLine, Inc., a next generation online marketing company and developer of campaign verification solutions for both brand and direct response marketers, has named David Jakubowski to the Board of Directors.

New York, NY (PRWEB) September 8, 2009 — PerformLine, creator of the first real-time end-to-end campaign verification platform that provides advertisers with full transparency into where and how their ad creative is appearing on otherwise blind ad networks, today announced the appointment of David Jakubowski to its Board of Directors. Jakubowski joins Chris Fralic of First Round Capital, Stuart Larkins of Twin Capital and Alex Baydin, CEO and Founder of PerformLine.

Continue Reading