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This may seem trivial, but I think some clarification could be needed. I have had a few conversations around the term “lead management systems” and while I was talking about one thing the other person was talking about something...
Today the LeadsCouncil announced the first series of winners for their LEADER Awards. I’d like to think that I had a little influence on the idea, but I know full well that the idea was already in the works prior to my rant. Nonetheless,...
The fellas at Sparkroom sponsored a benchmarking survey put together by forprofitedu.com, which I believe is run by the founder of CUNet, which just acquired Sparkroom. The report surveyed 102 marketing professionals in the for-profit EDU sector...
Big news out of Toronto today. CUnet picks up an excellent add on to their services, Sparkroom. Congratulations to the Sparkroom team and CUnet for seeing Sparkroom as an excellent addition to their company. Comments about the acquisition, made...
Former Omniture executive brings extensive online marketing experience to Lead Performance Management firm October 15, 2009 – Toronto, ON – Sparkroom, an innovative provider of Lead Performance Management™ software solutions for direct...
