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Wow, what a week it was in New Orleans! As I mentioned, last week was lead scoring week for me. I had the pleasure of attending the Lead Scoring Summit (LSS) put on by TARGUSinfo. The intimate conference was excellent for getting your finger...
This is Lead Scoring week here at LeadCritic.com! lol I chuckle after I make that statement because I know very little about lead scoring! I certainly understand the concept and its basic best practices, but my knowledge, without question, doesn’t...
First, let me be slightly repetitive and express my sincere excitement for the amount of transparency we are receiving via the industry surveys that are being routinely released. They provide a never before seen insight into industry trends...
St. Cloud, MN — February 28, 2011 — eBureau, a leader in predictive analytics for performance marketers and digital advertisers, today announced its new industry standard Education Lead Quality Score, a real-time information service for...
Today the LeadsCouncil announced the first series of winners for their LEADER Awards. I’d like to think that I had a little influence on the idea, but I know full well that the idea was already in the works prior to my rant. Nonetheless,...
Today eBureau announced a new way for lead generation companies to verify the quality of their leads prior to sending them to their buyers. . . Their new service, which is detailed in the below press release, adds another layer on top of the...
Executives from Career Education Corporation, CUnet, EducationDynamics and Westwood College to Drive Conversation VIENNA, Va., April 22, 2010 – Scoring online prospective student leads can benefit everyone in the education industry. However,...
Time to get down to lead scoring business. What better place to get down, let alone get the low-down on lead scoring then in sin city 2, New Orleans. Yeah buddy! Combine lead scoring and industry peers with boiled crawfish, shrimp etouffee and...
To really do well with Internet leads you have to do a number of things right. You need to have the right personal, the right lead management process, the right leads, proper tracking and analytics, the right re-marketing campaigns, and slew...
What is the single most popular topic at a lead generation conference? We could probably even make that a broader question and ask what is the single most popular topic at an online marketing conference? If you just started attending conferences...
Short answers is Yes! 4-5 years ago I came up with my own ways of scoring leads, but mine were macro focused rather then the micro techniques that are being advocated today. I think we all know that some type, and some people may know more...
