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This is Lead Scoring week here at LeadCritic.com! lol I chuckle after I make that statement because I know very little about lead scoring! I certainly understand the concept and its basic best practices, but my knowledge, without question, doesn’t...
Today the LeadsCouncil announced the first series of winners for their LEADER Awards. I’d like to think that I had a little influence on the idea, but I know full well that the idea was already in the works prior to my rant. Nonetheless,...
The idea of distributing a specific lead to the sales person with the highest propensity to close the lead is an idea that is overlooked by just about every lead buyer. Scratch that, the idea may not have been overlooked, but because the implementation...
To really do well with Internet leads you have to do a number of things right. You need to have the right personal, the right lead management process, the right leads, proper tracking and analytics, the right re-marketing campaigns, and slew...
Carpool Confessions are conversations that take place with Lead Generation professionals on the way to and from work. This morning I had the pleasure of speaking with Jeff Liebl, CMO at eBureau and got the low down on Lead Scoring. Lead scoring...
