LEADCRITICThe industry and all its players, no matter what team you are on, whether it be the lead buying team or the lead generating team have always dealt with fraud and the uncertainty of what happened or what will happen to a lead. As a buyer I was always concerned with how many times a [...]
Does anyone else find this ironic? (By no means scientific or authoritative, but ironic)
LowerMyBills’ Vendor Perspective:
LAS VEGAS, Sept. 21 /PRNewswire/ — TARGUSinfo honored LowerMyBills.com, an Experian company, yesterday with the Best in Lead Quality Award at the Online Lead Quality Summit here at the Palms Hotel and Casino. The Summit, sponsored by TARGUSinfo, is dedicated [...]
Recently there has been a large amount of buzz and news revolving around FHA products and guidelines. Many brokers are beginning to refocus their business and product mix with FHA products. The HUD continues to expand guidelines to be more flexible for borrowers. With all these developments happening many lead buyers are calling for lead [...]
Inman News posted a video of Dave Wengal of TargusInfo. The video discusses scrub rates, the future of lead-gen and what questions you should ask a lead provider.
Dave states that 15% of leads distributed by typical tier one providers are fake or include false information. The is begs the question, is verifying leads through Targus [...]