First, and most obvious start doing it.
Stop whatever you are doing right now and look at your website or any marketing material you have laying around. Who are you talking to? If you have terms like IO, ARM, LIBOR, The Fed, or DTI you are talking to yourself. Throw it out and start over. Borrowers […]

Popularity: 5% [?]

Is your website living up to its full potential?
Many websites give 100’s of irrelevant options to the user. When was the last time you checked your website analytics? Maybe the better question is, do you have any type of analytics platforms set up for your website. If not, get with your web developer and have […]

Popularity: 3% [?]