Has this year flown by or what?!?!
Crazy to think the year is almost over! Nevertheless, I am excited for 2010. I think the year is going to be huge for the Lead Generation space. The evolution is in full force and my early prediction is that the consumer acquisition processes is going to look a lot different this time next year. I don’t think that is a huge prediction with the recent move by Google. My guess is that their introduction of Comparison Ads is going to light a fire under many of the lead gen companies out there. Who is in position to make the quickest adjustments? I think LendingTree has the best opportunity to provide an answer to Comparison Ads. Their goal of being the hub for all of life’s most important decisions could be achieved by combining many of their portals. I also think companies like Mint could, if they wanted to, enter into the lead gen space like no other company can. Regardless, it is going to be a very interesting 2010.
One of the first events of the year happens to be one of the best events for the Lead Gen space and that is LeadsCon. The event takes place February 23rd and 24th. I can’t remember specifically, but it looks as though prices have gone up this year so it is even more important to register prior to Dec. 6th, which is when the early bird special price of $495 will end. Sign up here. Aside from the phenomenal content and networking opportunities at LeadsCon there is a event that takes place outside of LeadsCon that especially close to my heart and that is the LeadCritic Poker Tournament at LeadsCon. This will be the 2nd annual event and the first year we had about 80 players and first place one just under a thousand dollars. I will be sending out details next month and will start taking sign ups, but here are just a few details to note. The tournament will be held on the 23rd at 9pm, so plan your meetings and dinners prior to 9pm! The max amount of players for this years event is 100 and the buy in will be $70.00. This year the pot will be bigger, so don’t miss out.
Register for LeadsCon and I will keep you posted on the Poker Tournament.
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i agree mint.com could command low price with very high quality leads that could be hard to compete with becoming the first true success in social media lead generation.
Just registered for LeadsCon 2010!!!