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LeadCritic, formally a lead manager for a large real estate, mortgage and financial service company has a passion for the mortgage lead business, from the buyers perspective. A few other interests include Internet Marketing, web analytics, lead management and consumer behavior.

IAC Soap Opera Continues

Has anyone been watching the drama brewing in the IAC boardroom?

Soon after IAC decided to spin off into 5 separate companies  there has been a backlash from IAC 30% equity owner, Liberty Media. Prior to the separation Liberty Media had owned 62% of the voting power at IAC, which they agreed that Dillard would control their vote.

Now times have changed since that agreement and with Dillards recent move to spin of IAC into 5 separate companies that essentially negated Liberty Media’s control of IAC, they are clearly upset and now look to regain their voting power through the court room.

I have been tracking many of the articles. Here are the good ones:

A Battle of the Moguls Over IAC

Diller Facing Ouster From IAC

Lawsuit Creates Uncertainty for IAC

Media Mogul Smackdown

Barry Diller Faces Fight for Control of Empire, including LendingTree

IAC Looking For Buyers/Investor For Spinoff Units: Report

It’s my guess that the spin off was a move to enable the opportunity for a liquidation, something Liberty Media probably did not want.  It will be interesting to see how this all pans out.

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  1. don | Feb 7, 2008 | Reply

    I can understand eliminating affiliates that are pushing through garbage, although most lenders now dont pay if the lead is returned.

    But I find this as an odd way to reduce
    expenses, it seems that affiliate marketing makes more sense than spending on add dollars as you have better roi

    Those of us who deliver quality traffic and results will inevitably survive, but it puts most of our budgets under strain and will challenge our biz relationships moving forward.

2 Trackback(s)

  1. From Mortgage Market is still an anchor on IACI earnings : Lead Marketwatch | Feb 6, 2008
  2. From Mortgage Market is still an anchor on IACI earnings : | Mar 4, 2008

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