About the Author

LeadCritic, formally a lead manager for a large real estate, mortgage and financial service company has a passion for the mortgage lead business, from the buyers perspective. A few other interests include Internet Marketing, web analytics, lead management and consumer behavior.

LowerMyBills Dancing Santa

Do they really have to make every figure in their ads dance? Is this the winning recipe for a successful ad? This last dancing santa ad really tops it of for me. LowerMyBills, I must admit it doing a good job here by targeting the time of the year and the pinch many home owners may be in, but geez, dancing Santa?

Click here to see the Santa’s in action.

I guess to some extent I am feeding the fire by talking about. I don’t know, I am speechless really, but I guess what works, works. Right?
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RSS Feed for This Post3 Comment(s)

  1. Lead Guru | Nov 14, 2007 | Reply

    I just wish the dancing wasn’t so effeminate. Alright which one of you guys choreographed?

  2. Lead Critic | Nov 14, 2007 | Reply

    LOL

  3. Bill | Nov 14, 2007 | Reply

    Gotta love the loan amount/monthly payment. 90K Loan amount for under $499 a month. Tis the Season!

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