Comments on: Quicken Loans Introduces Qtopia, will it work??

By: Lead Critic

Lead Critic — Thu, 27 Mar 2008 15:32:02 +0000

Bill,
It is my impression that they did go the Second Life route and that is why I don’t think it is going to work and a few other reasons.
Quizzle is similar to Mint, but still misses the mark, even though I do like the initiative overall.
I used quizzle twice and then forgot about it. I need a useful tool that will keep going to to site every day or week.

None the less, these are good initiatives and I commend them for putting them live.

By: Are You Creating a Customer Army? : Lead Marketwatch

Are You Creating a Customer Army? : Lead Marketwatch — Thu, 27 Mar 2008 12:34:54 +0000

[...] have given the effort less credit. I, naturally being curious about the lead market and where lead generation might head, [...]

By: Bill Rice

Bill Rice — Thu, 27 Mar 2008 09:30:27 +0000

I wondered why they didn’t go the Second Life route. However, I suppose if you have a company like ePrize available there might have be some advantage and avoided some privacy issues.

I think you hit on the key point: a willingness to not only think, but execute out of the box. Qtopia may not become the hang-out for 300,000+ past Quicken Loans clients, but we are: 1. talking about it, 2. it is a ray of sunshine in a dreary market, 3. they probably learned a ton (never underestimate R&D value), 4. makes talking to Bob’s Mortgage Hut not seem as cool.

I still really want to take a look inside. I am a 2 time Quicken Loans client–Qtopia Team: Where is my key code?

BTW, quizzle.com is very Mint like and I could see the platform maturing very quickly to something that comprehensive.