LOS ANGELES, June 8 /PRNewswire-FirstCall/ — CyberDefender Corporation (OTC Bulletin Board: CYDE), an award-winning provider of PC security, Antispyware/Antivirus Software, PC Optimization, PC Support, and Identity Theft Prevention solutions, announced today the hiring of Mr. Steven R. Okun as Senior Vice President of Marketing, a new position at CyberDefender. Mr. Okun will report to the CEO and the Board of Directors.
Focused On Rapidly Building Customer Base
Mr. Gary Guseinov, CEO of CyberDefender, commented, “We believe that Steve will bring new strength and experience to the CyberDefender management team with his long track record of success in online and offline sales. As we pursue our growth strategy of investing into scale, we increasingly have been allocating budget to new marketing channels such as television, radio and retail in addition to online advertising. We believe that Steve’s proven success will further fuel our efforts to achieve key goals which include driving sales to $10 million to $12 million per month by mid next year while building a profitable base of 1 million+ customers.”
“Taking on this new position, I’m extremely impressed by the high percentage of customers CyberDefender has been able to retain as repeat customers, obviously reflecting a significant degree of customer satisfaction,” Mr. Okun stated. He added, “Going forward this clearly is something we intend to continue to build on while also focusing on greatly expanding the number of profitable new CyberDefender customers. I believe that CyberDefender’s growth and profitability goals are realistic and achievable.”
Successful Career
Mr. Okun, 45, joins CyberDefender from LeadPoint, Inc., where he was in charge of the company’s customer acquisition efforts as their Vice President of Sales and Business Development. As a founding member of their senior management team, he was instrumental in delivering record level year-over-year revenue growth during the last four years.
Mr. Okun also held the position of Vice President of Global Sales at Commission Junction, the largest pay-for-performance affiliate network, where he was responsible for leading the growth of the company’s U.S. and International sales and account management teams. He served as a member of the Executive Committee before the Company was sold to ValueClick.
Earlier in his career, Mr. Okun served in senior management roles at several Internet-related B2C software technology companies including Success Learning Systems, a Web-based training and educational products company that he founded and led as President.
