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Bill Swift Joins LeadROI/MediaWhiz

After is recent departure from his position has General Manager at the Root Exchange Bill Swift joins the LeadROI/MediaWhiz team. He has been with the team for a few weeks now, but none the less is worth announcing.

Mr. Swift will be spearheading sales for the LeadROI division and its exploration into other verticals. He will also participate in selling the numerous other services offered by MediaWhiz which include SEM and SEO services, e-mail marketing, display advertising and affiliate marketing.

This addition will give LeadROI and MediaWhiz access to many of the large banks and brokers in the space. Bill’s industry knowledge and contacts alone will prove to be a great asset to his new team members. Without saying much about his prior employer, this is definitely a big loss and nice score for LeadROI.

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This post was written by:

Lead Critic - who has written 535 posts on LEADCRITIC.

LeadCritic, formally a lead manager for a large real estate, mortgage and financial service company has a passion for the lead generation business. Currently is now involved on the generation side of the table in the EDU, Insurance, Debt and Finance verticals. A few other interests include Internet Marketing, web analytics, lead management and consumer behavior.

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2 Responses to “Bill Swift Joins LeadROI/MediaWhiz”

  1. A Lead Buyer says:

    Congrats Bill. Look forward to working together again soon!

    [Reply]

  2. Raj Parekh says:

    We’re proud to have Bill on board. This is the beginning of our systematic plan to regain our position in the lead management landscape. With the commitment and resources that Mediawhiz is investing in all of their product lines, we see a bright future for us. Our goal is to continue to be cutting edge in our approach toward technology enhancements, while taking a consultative approach to helping our clients improve conversions at the point of sale. We will address each area of the lead life-cycle from lead purchasing, lead generation, lead management, to lead analytics so our clients are maximizing on their customer acquisition strategies. We’ve always known that arming our clients with knowledge, value added services and technology is the best way serve them, and the addition of Bill Swift to our staff is another step toward continuing to fulfill that obligation to our clients.

    LC, I think you said in your previous post that “LeadROI is Back”, and to that I’ll simply say, you’re right.

    Thanks,

    Raj

    [Reply]

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