LeadCritic, formally a lead manager for a large real estate, mortgage and financial service company has a passion for the mortgage lead business, from the buyers perspective. A few other interests include Internet Marketing, web analytics, lead management and consumer behavior.
The rumors that NexTag was to be bought out have come true this weekend. The company sold two thirds of its equity to Providence Equity Partners for $830M. Time will tell if this effect the business in anyway.