STERLING, Va., Oct 11, 2011 (BUSINESS WIRE) — Neustar, Inc. NSR +0.57% and Targus Information Corporation, or TARGUSinfo, today announced that they have entered into a definitive agreement under which Neustar, a global leader in network...
October 11, 2011 1:23 pm / 1 comment
Big news out of New York. BankRate continues it path to insurance lead generation domination with the acquisition of InsWeb.
See release below:
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October 11, 2011 11:14 am / no comments
A new product plans on hitting the market this year and looks to take a swing at Zillow’s market share. Revestor, brought to you by Bill Lyons promises to bring a new tool to investors that will open the door to quick market valuations...
October 4, 2011 8:51 pm / 9 comments
El Segundo, CA and Miami, FL (September 26, 2011) – Vantage Media, LLC, a technology-driven vertical performance marketing company, and BrokersWeb, Inc., the fastest growing leader in pay-per-click (PPC) advertising in the Insurance vertical,...
September 28, 2011 1:15 pm / 1 comment
Completes $61 Million Investment Round With Microsoft, August Capital and Mayfield Fund; Will Expand Availability of Adchemy IntentMapTM Technology for Microsoft adCenter Customers
FOSTER CITY, CA–(Marketwire – Sep 21, 2011)...
September 21, 2011 9:04 am / no comments
Tree.com continues to sell off certain assets with its most recent sale of RealEstate.com. Price has not been disclosed yet and there was not mention of the seller in the press release below. Details are to follow.
In the press release below:
KIRKLAND,...
September 21, 2011 8:43 am / 1 comment
According to the OC Weekly a second arrest has been made in the Smith murder case.
34 year old Kenny Roy Craft was arrested today by the Orange County Sheriff’s Department this morning. Craft, the personal assistant of Edward Shin admitted...
August 30, 2011 1:53 pm / no comments
One of the biggest scandals to rip through the Lead Generation vertical just got much much bigger.
News out of Los Angeles today states that Edward Shin was arrested on the suspicion of murdering Chris Smith.
The scandal first came to light...
August 29, 2011 7:11 pm / 4 comments
Approximately 4 years ago we first reported on an up and coming mortgage comparison site called SmartHippo. The site took on the challenge of creating a website that combined real time mortgage rates with a social/community experience mixed...
August 23, 2011 8:57 pm / no comments
The education vertical has gotten to the point where the high demand for leads is negatively affecting lead quality. Sources that are not able to compete in the high quality lead generation channels begin to subject themselves to questionable...
August 17, 2011 9:11 pm / 13 comments
PerformLine, the leading independent provider of marketing compliance monitoring technologies, announced today the launch of PerformMatch™ Private Link Service (PLS), a managed escrow service that addresses the challenging issue of marketing...
August 11, 2011 8:23 pm / no comments
Oh boy – and not in a good way.
Leads360 has just released their Secret Shopper report of the mortgage industry and it is not good. Frankly, I am a little disappointed by the results. I go around “town” talking up how well...
August 10, 2011 9:31 pm / no comments
According to the release below, Leads360 is celebrating their 5 millionth call via their recently release “Dial-IQ” product. I think more importantly, and why the press release is worth publishing here on LeadCritic is the result...
August 3, 2011 9:32 pm / no comments
Good news for LendingTree buyers. Today LT announced that they would be reducing the maximum amount of times leads can be matched with their lenders from 5 to 4, effective August 1, 2011. Buyers should see a small boost in conversions from this...
July 27, 2011 9:36 am / 3 comments
VIENNA, Va., July 25, 2011 – TARGUSinfo, the trusted leader in On-Demand Insight®, announced today the launch of Multi-Point Identity Confidence, the industry’s next generation verification service that evaluates multiple aspects of a consumer’s...
July 26, 2011 5:40 pm / no comments
SALT LAKE CITY, July 18, 2011 /PRNewswire-iReach/ — LeadTune, a leader in lead conversion technology, has entered into a formal agreement with Datamark to integrate its Rescue product into Datamark’s LeadBin. The integration will...
July 21, 2011 9:33 pm / 2 comments
On July 11, 2011, the Compensation Committee of the Board of Directors of the Company approved a change in the compensation paid by the Company to Douglas R. Lebda, the Company’s Chief Executive Officer.
The approved change provides that...
July 19, 2011 1:20 pm / 1 comment
There have been a lot going on over here in the LeadCritic halls. And put quite frankly, I have been getting burnt out. Hence the lack of posts going up on this site recently. I am not sure if I have a knack for timing my vacations for when...
July 18, 2011 9:32 pm / no comments
Discarding the set up to this post we all understand how important it these days to monitor your brand out in the marketplace and even more important how others are using your brand.
Aside from spending thousands on outsourcing these responsibilities...
July 5, 2011 9:41 pm / no comments
A few years ago their was a ton of excitement brewing over the new personal finance websites that were hitting the market. Many, including myself, thought that these sites were going to change the face of lead generation. By providing an extremely...
June 28, 2011 8:39 pm / no comments