Comments on: Improve Your Websites Performance

By: Lead Critic

Lead Critic — Fri, 24 Aug 2007 03:04:58 +0000

To People reading this exchange please take notice: They (Dan, xSites) don't fully understand consumer behavior and how a website should be set up. This should be a perfect example. All Dan wants to do is get you in a free trial and can not show proof that the xSite has a low bounce rate and visitors to the site convert well.
All the features they offer are nice, but are completely useless if not set up properly and on xSites they are not. The websites are a mess.
If you want a website, and it is difficult to find a good designer, hire someone that is fluent in Internet marketing and consumer behavior as well as graphic design.

If you want a quick website property go get a template website that you don't even own and that 1000 other brokers have too.

Dan please don't respond with another sales pitch or offer.

By: Dan Lovejoy

Dan Lovejoy — Thu, 23 Aug 2007 21:50:32 +0000

I guess the proof of anything is the pudding. Any LO can get a free Originator Level XSite, which includes a 20 day trial of our big seller, the Office Level.

Get it for free, and you can test drive the analytics, all the lead generation features, the Calyx Point integration, the XSites Desktop, the DirectFax tools, and the dozens of other features nobody else offers at any price. You don’t have to take our word for it (or anyone else’s) – you can see it for yourself, with absolutely no risk. Check it out.

By: Lead Critic

Lead Critic — Wed, 22 Aug 2007 22:39:28 +0000

I don't mean to be rude but blah blah blah blah. What a sales pitch. you entice consumers with 18 mortgage calculators? That is exactly my point. That is BS and fluff, but I will admit on some level useful tools to have. From the examples I couldn't find, which were difficult in itself to find even on your own site, there was practically NO call to actions. The navigation of the sites were ridiculous. Listen there are plenty of fun calculators and check lists to add but very few of them generate leads. I take that back, they could if they were set up properly and your sites do not do that. I am sure there is plenty of functionality to the sites and the integration with Calyx sounds great, but none of it means anything if the site does not generate leads. These site are not Lead Generation sites.
These sites are fine for the small guy who wants all the bells and whistle, but bells and whistles don't generate leads and may even force people away from the site because they can not find what they are looking for in 3 seconds.
I assume xSites have some type of analytics platform on the back end right?
I would love to see the stats on a basic xSite. I can guarantee that the bounce rate is high. I am sure the people that do stay on the site stay there for a long time because they can't find what they want, but do you provide this type of data??

I also really want to know why it is extremely difficult to find website examples and many of the links take me to the sign up page instead?

By: Dan Lovejoy

Dan Lovejoy — Wed, 22 Aug 2007 21:38:03 +0000

You are absolutely right that there is little to no value in a templated web site that does nothing but acts as a pretty brochure. However, our Mortgage XSites don’t fit into that box.

We’re very proud of our Mortgage XSites, which are anything but static. On the lead-generation side, our Mortgage and other XSites offer lead capture through email forms, SMS, and blogging. We entice visitors with 18 mortage calculators. And we’re rolling out on-site chat in a few weeks.

To get people to your XSite, we offer the newly-revamped XSites Network, with geographical search capabilities, very high SE visibility, and great SE trust factors. LOs love the referrals they get from the XSites Network.

On the back end, our Office Level Mortgage XSites offer completely seamless Calyx and other LOS integration with the XSites Desktop product. LOs can spend more time following up on these great leads and less time on the phone because their clients can log in and see their loan status automatically. If you use Calyx, you don’t even have to log into your XSite. Just change it in Calyx and it updates the clients’ files on your XSite.

We offer a free version of our Originator XSite that any LO can set up and use forever, for free. And if you want a demo of our Office Level product with Calyx integration and integrated lead management, just let me know. I’ll set you up. You can see how amazing our Calyx integration and autostatus features are for yourself, without risking a penny. We don’t even need a credit card to get you started.

You can do all the web site marketing ideas you suggest with a Mortgage XSite, and much more. Give us a try – you won’t regret it.