My speculations that Leads360 was looking for funding have been confirmed with their announcement of a Series A funding from Rustic Canyon Partners.
Jeff Solomon had this to say about the funding:
With great respect for my friends at LeadROI and IcoSales, and in particular in response to Bill’s latest blog post where he stated he is tired of the 2.0 idiom, we are extremely excited about the future of Leads360, which I refer to as Leads360 2.0. We’ve got great momentum, an amazing team, big plans and now we’re financially charged to really scale this thing. Hang on for the ride.
I believe that similar to many lead providers, Lead360 is looking to accelerate it’s entrance into other verticals such and education, auto and debt.
According to Charles Chase, President and COO of Leads360, the capital will be used to substantially increase sales and marketing efforts, expand into other lead categories, and accelerate on-going product development.
“We had built the Company to profitability by focusing on client success. With the addition of significant new capital, we are now poised for dramatic growth.”
It will be interesting to watch the further development of Leads360 and their platform. If in fact they are looking to other verticals, my question of concern would be how easy will it be for them to transfer their mortgage related, feature rich platform into these verticals? I guess I can answer that myself. It is easier with time and money and it now looks like they may have both.
Congrats on the funding and good luck with your future endeavorer’s.
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I am proud to be part of the team at Leads 360 and look forward to our continued growth. The questions posed by Critic will be answered in the very near future. Congrats Team!
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I love it when I get quoted in the competitors’ press!
Great job raising the capital and putting down a market marker in value of lead management.
As for 2.0 hoopla, we iterate a little quicker. We are on Kaleidico 3.0 at least
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What ever happened to LeadROI, are they still around, seems like 360 is taking the industry.
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Congrats you guys.. keep it up
j
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Lead Snob,
Raising (needing) capital does not necessarily = “taking the market.” Just clarification. Not taking anything away from Leads360′s efforts.
Bill
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We’re excited about the doors that this will allow us to open into new arenas. Thanks for the sentiment.
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Bill Bill Bill – Always love the energy. I’ll leave clarifying statements up to the big guys like Bill, Jeff and Charles. I can only say that I am very excited by the growth “Potential” having plenty of reserves in the bank provides. Being the largest LMS out there does not mean taking the market but being the largest and having reserves grants us the opportunity to focus on areas that need our attention. I look forward to the continued growth in all our firms as we educate the client base about the need for a LMS, regardless of whose LMS it is.
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Free markets love good competition. And I am a capitalist and love to compete. I wish you guys the best (except in the deals I am competing with you on)!
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“So much hostility, damn that rap music!”
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We’re still here.
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